United Breweries Limited announced the launch of 'London Pilsner Strong Beer in Karnataka'. London Pilsner, crafted with European hops and subjected to a week-long ageing process at sub-zero temperature, represents sophistication and uncompromising quality. By launching London Pilsner in Karnataka, the state's vibrant culture and its discerning taste for Pilsner beverages.

Emphasizing the strategic significance of the region as a pivotal market for the brewing industry. London Pilsner represents more than just beer; it showcases the high quality and the rich brewing history behind it. With its detailed brewing process and attention to detail, it represents the essence of premium craftsmanship, delivering a distinct flavour profile that captivates the senses.

From its crisp initial taste to its smooth finish, London Pilsner promises to transport consumers on a sensory journey through the streets of London, offering a taste of the city's vibrant culture and renowned brewing heritage. London Pilsner Beer is competitively priced at INR 120 per 650ml bottle and will be readily available at leading outlets across Karnataka. Karnataka is second market after Maharashtra where London Pilsner is going to be available.