Imaraïs Beauty and The Vitamin Shoppe® announced the launch of an assortment of new wellness gummies, formulated to support the health and wellness goals of beauty consumers, exclusively at The Vitamin Shoppe and Super Supplements stores and on vitaminshoppe.com. The supplements are featured in The Vitamin Shoppe's innovative "Beauty from Within" merchandising concept, which brings together the highest quality supplement solutions for every individual's wellness and beauty goals, from clearer skin to healthier hair and stronger nails. Imaraïs Beauty and The Vitamin Shoppe celebrated the launch of the new products and their partnership on March 28 at the famed Yamashiro restaurant in Los Angeles.

Hosted by Imaraïs Beauty founder Sommer Ray, attendees at the event included other social media creators with multimillion followings, including Mads Lewis, Emily Faye Miller, Sa Nguyen, and Eleanor "Snitchery" Barnes, as well as Lea Cayanan of The Bachelor. The event featured Imaraïs Beauty giveaways, an educational product wall, wellness-themed cocktails and mocktails, red carpet photos, and surprise gifts. The new gummies include the YOUTH, BALANCE, and SUTRA formulas, which are all PETA-certified vegan, cruelty-free, sugar-free, gelatin-free, and backed by clinical studies.

The innovative, ingestible supplement formulas support a range of health and wellness goals, including: YOUTH: A daily vegan skincare supplement for healthy aging that preserves and produces collagen, firms and smooths skin, and promotes skin elasticity. BALANCE: A daily female hormonal support supplement that balances hormones and calms moody skin while alleviating PMS symptoms. SUTRA: A daily female libido supplement that enhances sexual arousal, increases sensitivity, and improves blood flow.