PeerLogix Inc., will add its real-time and historical OTT viewership data to Eagle Alpha vast library of alternative data supplied to the buy-side investment community. Increasingly, buy-side investment firms are seeking expert advice regarding how to integrate alternative data into their investment process. Eagle Alpha asset management clients include quantitative funds, discretionary hedge funds, traditional long only funds, sovereign wealth funds and private equity funds. The company is uniquely positioned to work with clients that are starting to integrate alternative data as well as sophisticated users that leverage Eagle Alpha to complement their in-house capabilities. Alternative data is non-traditional data that is used in the investment process. Eagle Alpha has defined alternative data across 24 categories, including online search, social media, geo-location, mobile app usage. The partnership with the company adds unparalleled access to highly deterministic and actionable streaming TV and movie consumption habits of more than 180 million households, creating data sets that can easily be cross indexed against a myriad of demographic and preference-based categories.